Social Media Strategies Used by Popular Fast Food Franchises are Discussed in the May Issue of Food and Drink Digital
Food and Drink Digital announces the launch of its newly developed Front of Book story featuring Social Media Strategies.

SAN DIEGO, CA, May 18, 2011 /24-7PressRelease/ -- Food & Drink Digital, a top digital media source for global food and drink news and information reaching over 155,646 C-Level executives and more than 49,814 companies worldwide announces the launch of its newly developed Front of Book story featuring Social Media Strategies.

Overall Starbucks' social media strategy integrates many different elements into the mix. When combined together, these elements create a social media plan that works beautifully to create millions of fans for the brand and keep them involved in and aware of the brand's activities. The brand has created a digital dialogue with its customers, enabling people to give their feedback and receive a response back from Starbucks addressing their concerns and comments. Starbucks is showing its customers and potential customers - "Hey, we care about what YOU have to say."

Read the May issue of Food and Drink Digital here.

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